Santa Maria Valley

Visual Identity, Website Design, Email Design

Nestled between the bustling cities of Los Angeles and San Francisco, lies Santa Maria Valley, an ideal vacation destination in California. With its regional foods, award-winning wineries, and a plethora of outdoor activities, the area caters to the needs of every kind of traveler. However, the website showcasing these attractions was over ten years old, and it was time for a much-needed upgrade.

Working in close collaboration with the Santa Maria Valley team, we embarked on a mission to create a website that not only paid homage to the region's charm and culture but also offered a seamless user experience. We worked hard to ensure that the new site was true to the Santa Maria Valley brand while also sporting a fresh, modern look.

Our efforts resulted in a new website that is not only visually appealing but also user-friendly, making it easy for visitors to navigate and find the information they need to plan their trip to this fun destination. From finding the perfect winery to explore to discovering the best hiking trails, the new website is an all-in-one guide to the Santa Maria Valley.

Our web design had a significant impact on shaping the future brand identity of Santa Maria Valley. By creating a visually compelling and cohesive website, we established a design language that influenced the development of email campaigns and a brand book.

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